A Sweet Statement: Sila & Bella for Plaay

A Taste of Better Indulgence: ANT Management Models Sila & Bella for Plaay

Celebrating the perfect blend of fashion, lifestyle, and feel-good indulgence, ANT Management models Sila and Bella take the spotlight in a campaign for Plaay Healthy Chocolate.

ANT Management is delighted to spotlight our beautiful models Sila and Bella, who were featured in a campaign for Plaay, a UAE-based chocolate brand bringing a fresh perspective to the world of indulgence.

Combining the pleasure of enjoying chocolate with a more mindful approach to ingredients, Plaay is changing the way people think about everyday sweet treats. Through its innovative chocolate creations, the brand embraces the idea that enjoying something delicious and making thoughtful food choices can go hand in hand.

Meet Plaay: Chocolate Without Compromise

Founded by nutritionist Rashi Chowdhary in 2023, Plaay was created around a simple yet refreshing concept: chocolate should be enjoyed without compromising on ingredients.

The brand focuses on clean-ingredient chocolate made without refined sugar, artificial additives, preservatives, soy, or gluten. Instead, its recipes feature ingredients such as cacao, coconut-based sweeteners, dates, premium nuts, and other carefully selected components.

From rich chocolate truffles to indulgent chocolate bars, Plaay offers a variety of flavours designed to satisfy chocolate cravings while embracing a more conscious snacking lifestyle. Its products are manufactured in the UAE, reflecting the brand's commitment to developing its own recipes and production process.

Sila & Bella: Bringing the Campaign to Life

Representing ANT Management, Sila and Bella bring their beauty, confidence, and natural camera presence to the Plaay campaign.

Their participation reflects the connection between fashion, lifestyle, and modern consumer brands, where models do more than showcase a product — they help communicate its personality and vision.

With their individual charm and professional presence, Sila and Bella contribute to bringing Plaay's brand identity to life, making this collaboration another exciting addition to ANT Management's growing portfolio of commercial and lifestyle projects.

A Sweet Collaboration Worth Celebrating

At ANT Management, we are proud to see our models working with brands that bring fresh ideas and creativity to their industries. Collaborations like this highlight the versatility of our talent and the many opportunities available beyond traditional fashion and runway assignments.

Congratulations to Sila and Bella on being part of the Plaay campaign!